reinterpretation of the
formulations and practices of the Italian Beauty Culture
A History of Hands-on
Research. ERBE has embraced and
modernized the Italian Beauty Culture. Our
practices are informed
by the accumulation of information that has been researched, tested, improved,
and
enhanced over hundreds
of years.
Authenticity is at the
heart of the brand. Tradition and authenticity inform every
aspect of our work. In
fact, our comprehensive
line of products was originally available only custom-made in local pharmacies
and
herb shops in Italy.
ERBE's Formulae are as
unique as they are original. Our philosophy and our products have
their origin
antiquity and in the
work of 15th and 16th century Italian herbalists, physicians and herbalist
monks from
celebrated monasteries.
The progenitors of our line were originally created as treatments and remedies
for
physical ailments. The
knowledge these early chemists, alchemists and doctors acquired would be, in
time,
combined with modern
science and women's traditional expertise in beauty.
ERBE is recognized as
the only brand reflecting the values of the Authentic Italian Beauty Culture.
ERBE has grown by word
of mouth. Its first fans were advocates of natural beauty solutions and later
the
lovers of sensuous
products. The passion of our customers attracted the attention of Beauty
Editors and their
enthusiasm for ERBE fanned interest in the
products
ERBE’s comprehensive
knowledge is combined with an abiding respect for nature. We have a deep and
comprehensive knowledge
of the organic processes and plant transformation. Our products are the result
of
expertise and
experience, not faith or trends.
We control every aspect
of our resourcing and production. We do not simply
acquire commodity materials,
nor do we hand
responsibility for their transformation to a manufacturer. We are deeply
involved in every
aspect of resourcing
and packaging. We not only know which herbs are used, but often the region and
even
the fields where they
were grown and harvested.
Our organic botanicals
are of indisputable origin. ERBE products are effective, gentle,
pleasant and safe to
use. Every item is
conceived and formulated to promote healing and enhance beauty, while creating
an
agreeable feeling of
well being.
ERBE products: truth in
beauty. ERBE specializes in
active principles of botanical blends, based on coldpressed
sweet almond oil,
evening primrose, wheat germ oil, jojoba, karite' and St. Johns' Wort. They
incorporate extracts of
calendula, burdock yarrow, mallow etc. and pure essential oils of chamomile,
rosemary, lavender,
rose, neroli, bergamot, orange and more. ERBE products are completely free of mineral
oils, animal
substances, synthetic fragrances, wax, colorants or dyes. Nothing is tested on
animals.
Production Capacity: We have the ability to tenfold
production and maintain our quality integrity.
Our product line consists of:
Skin Care Products: cleansers,
moisturizers, distilled floral waters, eye contour creams, facial masks, face
oils, serums, and solar
products.
Body & Bath Products: body lotions, hand
creams, bath & showers gels, vegetable soaps, body oils, bath
oils.
Hair Care Products: shampoos, hair
conditioners, hair oils.
Eau de Perfume: a collection of 11
fragrances; 9 single note perfumes and 2 blends of woodsy and floral
notes. New combination
fragrances are planned for the future. For women and men.
ERBE is designed for all
skin types Our multi-use curative formulations target specific
problems, and
perform many important
functions:
8 Provide essential
nutrients and emollients
8 Encourage the skin to
retain moisture and heal itself
8 Delay aging processes
and improve the elasticity
8 Restore unevenly
textured skin
8 Protect capillary
fragility and reduce redness
8 Heal and prevent the
appearance of acne
8 Balance sebum
secretion
8 Improve circulation
8 Eliminate liquids and
toxins from the skin
Some of our best selling products: our Chamomile Eye
Contour Cream is an ideal day and night
treatment that can be
used as a make-up base. Chamomile Cleansing Milk: protective and emollient
ideal
even for the most
sensitive skin. ERBE’s Mallow Protective
Moisturizer, made with clove, carrot, evening
primrose, jojoba,
yarrow and lavender, is a protective day cream for all skin types that improves
elasticity
and targets irregular
pigmentation to leave skin evenly toned. Rich in nutrients, anti-oxidants, and
vitamins, the popular
Royal Jelly Nutrient Moisturizer contains evening primrose, hops, calendula,
chamomile and wheat
germ oil to restore dehydrated skin. Rosemary & Propolis Moisturizer that
gently
purifies the skin
without drying.
For more information about our products please contact us at erbehome@libero.it
For more information about our products please contact us at erbehome@libero.it
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