Wednesday, July 29, 2015

STEP BY STEP FROM HARVEST TO COSMETICS-HOW NATURAL SKIN CARE IS MADE





1) MACERATION;
Parts of the fresh plant are placed in an airtight container and covered with almond oil or other base oils for 30 days

2) FILTERING AND SCREENING;
After this period the oil is filtered and transferred into another container and skips to the pressing plant mixed with oil that contains most of the functional substances in the plant itself. Two more days of resting, then a second screening and other purifying processes occur  before the oil, filtered and pure, is ready for distillation.

3)DISTILLED;
Essential oils are obtained by steam distillation. The pressurized steam is introduced into the lower part of the distiller and passes through the plant parts or oil to vaporize the volatile oils contained in them.  It is a method that applies to most of the aromatic plants and exploits the physical properties of essences, in particular their volatility.It is to separate the essential oil from the plant origin using a jet of water vapor, which invests plant tissues and "carries" the essence. From the process you get two final products: the distillate and the aromatic water. This is the water that comes from the condensation of the same steam, scented by a small fraction of essence dissolved in it.




The techniques of preparation of scented oils by maceration of flowers, herbs and spices in vegetable oils has remained largely the same over the centuries, until the development of the process of distilling the essence which  allowed to replace at least part of the long process of maceration, giving also aromatic
oils therapeutic efficacy and safety of use unknown before.

The therapeutic properties of the essential oils in pharmacology are also the foundation of their special and profound action in dermo-cosmetics.
That branch of aromatherapy known as  aroma cosmetic uses the power of penetration through the tissues of the essences to establish beauty treatments that are not limited to the surface of the skin, but to be correct in a stable cells renewal process.

The antiseptic power of the essences is active, not only for lesions, wounds and sores, even for a general time-disinfectant action to rid the skin of microinfection that cause pimples, eczema, rashes, etc..
Essential oils perform the function of stimulating the exhausted tissues, promote cell renewal and maintain constant the level of purification.
The best results are obtained with blends of essential oils that work in synergy with  oils or creams or emulsions.

The most recent research has developed dermo-cosmetic functional products based on specific essences for various treatments that integrate the therapeutic aspect-base with the aesthetic.
More practically, the plants can be considered as a laboratory containing many chemicals, extractable in different ways depending on the method used. From each of these methods it is possible to obtain a final product with specific requirements and characteristics, with specific therapeutic indications. The extractive techniques applied to material of vegetable nature, are employed as well as for obtaining the pure active principle, removing unwanted components from the plants.
Aromacosmetics are based on the therapeutic action of extracted herbs and flowers and essentials oils.
The sources and quality of the row natural ingredients play a primary role, harvest must occur in season and in the (balsamic time) when the plants offer the most of their therapeutic properties






Among the most used and known  herbal preparations we love to remember;


Chamomile & Sweet Almond Oil; for the face, light and soothing oil, recommended to heal dry and sensitive skin.Anti-inflammatory,treats capillary fragility, helps calm eczema and allergic conditions. Reduce redness and evens the tone and color of the skin.

Lavender & Sweet Almond oil; Lavender (from Latin-lavare-to wash) is always been associated with cleaning and purification. Balances the natural ph of the skin, normalizes sensitive skin with blemishes. Mildly antiseptic helps prevent bacteria that cause acne and irritation, helps heal scars due to acne, and prevents blemishes.

Rosemary & Almond Oil; Rosemary has been traditionally used to stimulate oily and dull skin, refines the skin texture, reduces and purifies clogged pores, antiseptic quality helps the healing process of skin eruption caused by acne.



We are the manufacturer of the products ERBE by Carmen Miraglia sold in the US since 1988 (exclusively made in Italy skin care line,handcrafted candles,body/face oils and hair care products)

Director of NA Operations, Erbe
Sue Fogleman- 
2 WomenDoingBusiness
2womendobiz@gmail.com
678-708-9294
www.2womendobiz.com
www.erbeusa.com
www.erbeskincare.com

If you are in the NYC area we recommend La Alegria Salon and Spa on 196 Prince st





Monday, July 13, 2015

Erbe Italian Spa within La Alegria Day Spa and Salon has been selected for the 2015 Best of Manhattan Award in the Day Spa category by the Manhattan Award Program.



Erbe Italian Spa within La Alegria Day Spa and Salon Receives 2015 Best of Manhattan Award
Manhattan Award Program Honors the Achievement..( for information about the spa please copy and paste this link on your browser http://erbeitalianskincare.blogspot.it/2015/03/bringing-back-old-italian-vibe-in-new.html  )

www.laalegriaspa.com

MANHATTAN July 3, 2015 -- Erbe Italian Spa within La Alegria Day Spa and Salon has been selected for the 2015 Best of Manhattan Award in the Day Spa category by the Manhattan Award Program.

"Each year, the Manhattan Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Manhattan area a great place to live, work and play.
Various sources of information were gathered and analyzed to choose the winners in each category. The 2015 Manhattan Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Manhattan Award Program and data provided by third parties."
About Manhattan Award Program... 
http://manhattan.extensists.org/MDEV6-RBCC-W2TT?sc=T3TAQU9

www.laalegriaspa.com


"The Manhattan Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Manhattan area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.
The Manhattan Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community's contributions to the U.S. economy."



for more information about our  exlcusively made in Italy skin care line sold in the US market  go to 




Tuesday, July 7, 2015

Glossary of herbs normally used in Italy for the healing and beauty of the skin



CHAMOMILLA MATRICARIA (CHAMOMILE) calming, protective, anti-redness, relaxing, soothing for sensitive skin, capillary fragility. Chamomile soothes and calms various types of inflammations. It also reduces redness and protects the capillaries, preventing the appearance of new ones. It eliminates sign of fatigue on the face, diminishes fine lines and restores an even and luminous skin tone. Works effectively as a pleasing eye make-up remover as well as a relaxing massage oil.

RUSCUS ACULEATUS (BUTCHER’S BROOM) anti-inflammatory, protects capillary fragility, Promotes circulation helping to improve the tone and the elasticity of the veins, reducing the permeability and avoiding stagnant lymphatic activity, responsible for visible capillaries and cellulite. Helpful to relieve night cramps and diminish fatigue of the legs.

ARCTIUM LAPPA ROOT EXTRACT- (BURDOCK) In the root, the active ingredients have been found to "detoxify" promote blood circulation improving the skin quality/texture and alleviate irritated skin. Antioxidants compounds have also been found in the root.

PERSEA GRATISSIMA (AVOCADO OIL) nourishing, emollient, smoothing Avocado oil is a strong skin protective, restores softness and reduces the appearance of age spots. Rich in antioxidants like vitamins A, D and E, particularly good for dry or aged skin. Highly moisturizing it increases production of collagen and reduces the effects of aging. Contains lecithin and potassium, which are all highly beneficial for the skin as well as the hair.



BETULA ALBA BARK ( BIRCH) astringent, purifying, Known as Birch Bark, it has astringent, soothing, anti-septic, healing and purifying properties. A good remedy for blemishes and spots. It refreshes, tones and refines skin texture. Helps prevent premature aging of the skin tissue, protecting it from oxidation and restoring healthy and clear skin of the face, body and scalp.

BITTER ORANGE - purifying, balancing, astringent Bitter Orange essential oil has been proved effective in treating numerous skin problems with its antiseptic, antibacterial and antifungal properties. The effects and unique properties of Bitter Orange essential oil is used in Aromatherapy cosmetics to prevents capillary fragility, restore irritated skin to a clear and even appearance. It also acts as a natural antiseptic and aids in clearing acne and, the strong anti-oxidant quality, prevents premature aging of the skin tissue. Mildly astringent, with light exfoliating action that helps progressively eliminate dead cells and flaky skin from the body and the scalp, allowing the skin to breath freely

BUTYROSPERMUM PARKII(SHEA)BUTTER emollient, nourishing, hydrating. Protects from external agents and deeply nourishes the skin preventing the formation of wrinkles and maintain the skin soft and fresh. The anti-oxidant activity present in this plant, is due to the natural Vitamin A and D which help maintain an even color and a younger skin.

ENOTHERA BIENNIS (EVENING PRIMROSE) nourishing, emollient, anti-aging Evening Primrose Oil is a remarkable healing plant with high contents of nutrients, essential for cell structure and improve skin elasticity. Helps treat rosacea by reducing inflammation and, the essential fatty acids dilutes sebum while reducing clogged pores, preventing acne and restoring smooth and even appearance.

LAVENDER) soothing, purifying, balancing, healing The fragrance of Lavender is calming, relaxing, and balancing for the mind and the body. Ideal for its soothing, purifying, clarifying and antiseptic properties, preventing dehydration and maintaining a soft and clear complexion. Lavender oil promotes tissue regeneration and helps fade dark spots and scarred tissue.



LILIUM CANDIDUM BULB EXTRACT soothing, softening, astringent, emollient, demulcent. Lilium is a mucilaginous herb that soothes and heals dry, damaged or irritated skin. Used as a great anti-inflammatory with hydrating and emollient properties, which promote optimal moisture levels while improving the elasticity and the texture of the skin LINDEN balancing, soothing, moisturizing Rich in polysaccharides and proteins, Linden, has conditioning effect on hair and skin, forming a protective film that improves the structure of dry hair and skin. It is able to moisturize hair fiber and epidermis at long term, protect hair, smooth and coat hair surfaces, improve hair volume, and decrease static electricity.

MENTHA (MINT) is a refreshing, and stimulant plant extract that provides stimulant, astringent and anti-oxidant effects. Used for personal care preparations as regenerative and balsamic ingredient for hair care and bath products

ROSMARINUS OFFICINALIS (ROSEMARY) purifying, stimulating Rosemary has astringent, purifying, stimulating and toning properties in skincare. Largely used in anti-aging creams for its many beneficial effects on mature skin with loss of elasticity. It helps relieve skin congestion to reduce puffiness and swelling, resulting in firmer and toned skin. It promotes a healthy-looking complexion for its purifying action, eliminating waste material from the cells and refining skin texture. Rosemary has great beneficial values in hair products. It balances and prevents formation of impurities that might clog the pores inhibiting the normal breathing of the scalp, which may cause thinning or hair loss. Rosemary revitalizes dull and damaged hair, helping to restore healthier and stronger hair.

PRUNUS AMYGDALUS DULCIS(SWEET ALMOND)OIL hydrating, emollient, softening, suitable for all skin types even the most delicate and sensitive of adults and babies. Traditionally used in cosmetics for its refreshing, emollient, soothing and nourishing qualities. It helps prevent stretch marks and heal dry/flaky skin. What¹s more, it is odorless and will not alter the natural scent of the essential oils.

VITAMIN A - Regenerating, anti-aging-anti-oxidant The primary benefit of vitamin A in cosmetics is its ability to normalize by regulating skin cell growth, encouraging skin renewal and deep hydration, resulting in a soft, clear and smooth skin. Vitamin A in combination with vitamin E has great antioxidant, moisturizing and rejuvenating effects.

VITAMIN E - Anti-aging, repairing, protective Vitamin E is one of the most powerful antioxidants that protects and repairs the skin. It prevents premature aging of the skin and cellular damage, while increasing production of collagen, essential to avoid skin dryness, fine line lines and wrinkles.

You can find us at L'Alegria Salon & Spa(previous ERBE Spa) on 196 Prince st in New York or by getting in touch directly with our Director of NA Operations, Erbe-Ms Sue Fogleman at; 
 2 Women Doing Business-   2womendobiz@gmail.com
  tel. 678-708-9294
            www.2womendobiz.com
            www.erbeusa.com
            www.erbeskincare.com


TRITICUM VULGARE(WHEAT) GERM OIL is known for its antioxidant and emollient properties. The high contents of nourishing ingredients prevent premature appearance of signs of aging, encouraging healthy cell growth and regeneration, deeply nourishes, softens dry/rough skin and eliminates dead cells and flaky skin. NETTLE – fortifying, protective – anti-inflammatory Using Nettle in hair products, is a trusted method of reducing hair loss and encouraging hair to re-grow. Due to its nourishing properties and anti-oxidants such as vitamin C, Nettle is also believed to improve the condition of hair, providing hair follicles with vitamins and minerals to produce stronger and healthier hair. Balancing and mildly antiseptic Nettle, incorporated in hair formulations, helps combat hair loss and helps provide healthy, shiny hair, preventing dandruff and providing protection of the skin and hair integrity against oxidative processes

LAVANDULA ANGUSTIFOLIA (LAVENDER) soothing, purifying, balancing, healing Lavender is one of the most versatile oils in nature. The fragrance is very calming, relaxing, and balancing for the mind and the body. Ideal in body and bath products for its soothing, purifying and antiseptic properties, preventing dehydration and helping maintain a soft and clear skin. Lavender oil promotes tissue regeneration EQUISETUM

AERVENSE EXTRACT (HORSETAIL) is ideal for dry/irritated skin. The main activity of this plant is to reinforce the connective tissue and stimulate renewal of the cells. Rich in minerals and soothing components, Horsetail is ideal to treat dehydrated 

for more information about our  exlcusively made in Italy skin care line sold in the US market  go to 





Wednesday, July 1, 2015

From Lemon to "ascorbic acid",a very effective natural preservative.

There are “chemicals” deriving from plants and “transformed” into a preservative or antibacterial that may complete or enhance the functional activity of the plants. Essential oils, in their pure form and extracted in a safe way, are great preservatives and anti-oxidants, if we extract the active principal of the Lemon, we obtain the “ascorbic acid” used as a preservative and so on. Many plants, once they go under a transformation process may assume a fantasy name, we rigorously select the additives to incorporate in our products. The process of “transformation”, of vegetal origin ingredients, is fundamental to realize our line of products.




for more information about our exlcusively made in Italy skin care line sold in the US market, go to  http://erbeitalianskincare.blogspot.it/2013/03/the-association-of-various-different.html


We are the manufacturer of the products ERBE by Carmen Miraglia sold in the US since 1988 (exclusively made in Italy skin care line,handcrafted candles,body/face oils and hair care products)

Director of NA Operations, Erbe
Sue Fogleman- 
2 WomenDoingBusiness
2womendobiz@gmail.com
678-708-9294
www.2womendobiz.com
www.erbeusa.com
www.erbeskincare.com

If you are in the NYC area we recommend La Alegria Salon and Spa on 196 Prince st-Manhattan


Thursday, June 25, 2015

Paving the way for an inspiring and emotional story of the beauty industry...

We grew up with the idea and belief there is an empty space in the market for true herbal products,so we decided years ago to comit to covering that market,by having paved the way for what has been probably one of the most unique,inspiring and emotional stories of the beauty industry;the history of ERBE and its founder,Carmen Miraglia.Still now as many years ago,there is a growing public seeking natural products but it is difficult to discern among the many so called “ natural” “organic” brands. There is a lot of confusion and we feel it is important for us to be distinguished by that type of categories because, regardless of their claim, in reality most of the cosmetics company use the same commercial bases,such as synthetic or “reconstructed” essential oils and inert row ingredients. So far ERBE has been recognized as the only brand reflecting the Authentic Italian Beauty Culture and our plan is try to pursue this concept with integrity and innovations.



We are the manufacturer of the products ERBE by Carmen Miraglia sold in the US since 1988 (exclusively made in Italy skin care line,handcrafted candles,body/face oils and hair care products)

Director of NA Operations, Erbe
Sue Fogleman- 
2 WomenDoingBusiness
2womendobiz@gmail.com
678-708-9294
www.2womendobiz.com
www.erbeusa.com
www.erbeskincare.com

If you are in the NYC area we recommend La Alegria Salon and Spa on 196 Prince st-Manhattan




for more information about our exlcusively made in Italy skin care line sold in the US market, go to  http://erbeitalianskincare.blogspot.it/2013/03/the-association-of-various-different.html



Tuesday, June 23, 2015

A reminder of the approaching end of our special offer....

Dear Friends,
We'd like please to remind you the approaching end of the following special offer for men and women, by hoping you will visit us at La’Alegria Salon & Spa-previous Erbe by 5th July,
L'Alegria Salon & Spa in New York is your refuge from the shopping frenzy outside where you can find the ERBE line and be embraced by the timeless feel of a traditional Italian "Erboristeria"(Italian herbal pharmacy) in an historic neighborhood in Rome



*For those of you unfamiliar with this location...LA ALEGRIA Day Spa and Salon is the OLD Erbe Spa location that Carmen Miraglia,ERBE founder and owner, was in for many years in NYC since 1988..La Alegria carries all of our Erbe products..Please check them out..

....the amazing video bringing you inside the Spa...



our campaign(copy and paste on your browser)... http://campaign.vpweb.com/124d1342-f671-4d86-995a-81467455d07d/






for more information about our  exlcusively made in Italy skin care line go to 







THE OVERESTIMATED IMPORTANCE OF MOTIVATION WHEN IT COMES TO BE A DRIVING FORCE IN CHANGING HABITS...


"If you plant the right seed in the right spot, it will grow without further coaxing. I believe this is the best metaphor for creating habits.
The “right seed” is the tiny behavior that you choose. The “right spot” is the sequencing — what it comes after. The “coaxing” part is amping up motivation, which I think has nothing to do with creating habits. In fact, focusing on motivation as the key to habits is exactly wrong.
Let me be more explicit: If you pick the right small behavior and sequence it right, then you won’t have to motivate yourself to have it grow. It will just happen naturally, like a good seed planted in a good spot." —BJ Fogg (Professor at Standford University)


Thursday, June 4, 2015

Italian elderly women could not imagine modern beauty editors would have promoted their beloved centuries-old healing recipes.

We are the manufacturer of the products ERBE by Carmen Miraglia sold in the US since 1988 (exclusively made in Italy skin care line,handcrafted candles,body/face oils and hair care products)

Director of NA Operations, Erbe
Sue Fogleman- 
2 WomenDoingBusiness
2womendobiz@gmail.com
678-708-9294
www.2womendobiz.com
www.erbeusa.com
www.erbeskincare.com

If you are in the NYC area we recommend La Alegria Salon and Spa on 196 Prince st-Manhattan


For centuries Italian alchemists and herbalists have relied on the healing properties of natural plants and flowers to heal dry skin and to ameliorate the effects of aging. It is an age-old practice that perhaps hasn’t been improved on.

Our Italian grandmothers were proud of this centuries-old tradition they strongly relied on,and it was amazing for us when worldwide famous beauty magazines started giving recognition to this elegant,effective and beautiful skin care healing knowledge.




GERANIUM VITALIZING NIGHT MOISTURIZER 

Dehydrated, Mature Skin, Loss of Elasticity 
NOURISHING, FIRMING, AND TONING 

SKIN TYPE ;Normal, Dry, Sensitive, Mature, Irregular Pigmentation          

INDICATIONS;  SKIN WITH FRESH AND FIRM TONE 

An intensive treatment created especially for dehydrated and relaxed skin,to gradually restore tone and elasticity of the deepest epidermis layers, to replenish essential nutrients into the skin delaying the aging processes of the cells. 
 ERBE Geranium night moisturizer helps firm and revitalize tired and mature skin, 
 It is slowly absorbed into the skin throughout the night, to awake in the morning with a softer and fresher skin tone.
 rich in regenerative and toning properties
 helps prevent premature loss of elasticity and emerging age lines
 smoothes fine lines and face contour. 
 natural remedy for irritated skin conditions such as Eczema and Dermatitis,  

SUGGESTED PRODUCTS Chamomile Cleansing Milk Lavender-Neroli Distilled Tonic Water Chamomile-Rosemary Mask Lavender-Neroli Aromatherapy Oil Chamomile Eye Contour cream Orange C Serum  

USE  Apply cleansed skin and massage with small circular movements   

SALES POINTS   Geranuim Pelargonium is especially indicated for dull dehydrated skin, resistant to treatments, it slowly penetrates deeper skin layer to restore a smooth appearance with renewed skin tone and elasticity.  

PREPARED WITH:  

GERANUIM; Balancing,healing 
EVENING PRIMROSE; Anti wrinkle 
YARROW; Tonifying,  mildly  astringent 
MALLOW; Soothing, refreshing
 JOJOBA; Emollient 
WHEAT GERM OIL; Nourishing, antioxidant 



or more information about our  exlcusively made in Italy skin care line go to